Analysing Shared Mobility Markets in 311 European Cities

This study provides a comprehensive analysis of shared mobility schemes across 311 European cities, examining the evolution and expansion of services such as bike‑sharing and car‑sharing. The research highlights how local factors—including regulatory frameworks, infrastructure quality, and economic conditions—influence the viability and adoption of shared mobility services. By mapping the availability and operational models of these schemes, the study offers insight into the market structure and development of shared mobility across Europe. The findings underscore the importance of understanding local contexts when planning and implementing shared‑mobility solutions.

Supporting evidence

The analysis reveals significant variations in the availability and adoption of shared mobility services across different European cities. Cities with favourable regulatory environments and supportive infrastructure tend to have more extensive and diverse shared‑mobility offerings. Conversely, cities with stringent regulations or less‑developed infrastructure face challenges in implementing and expanding these services. The study also identifies the role of private organisations in driving the expansion of shared mobility, noting that their involvement can lead to increased access and service variety. These findings emphasise the need for tailored policy approaches that consider local conditions to effectively promote shared‑mobility solutions.

Key findings

• Market variability – The availability of shared‑mobility services varies widely across European cities, driven by local regulations, infrastructure, and economic conditions.
• Regulatory impact – Cities with supportive regulatory frameworks and adequate infrastructure are more likely to host successful and diverse shared‑mobility schemes.
• Role of the private sector – Private organisations play a significant role in expanding shared‑mobility services, often driving innovation and increasing service availability.
• Policy recommendations – Policymakers should consider local contexts and collaborate with private‑sector stakeholders to create conducive environments for shared mobility.